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  • Writer's pictureDavid Manion

Blockchain Startup YAY Network Rebrands to Focus on Helping Investors and Entrepreneurs to Navigate

YAY Network will aim to build on its prior work as a tier 1 launchpad with a focus on scaling and enhancing web3 projects through the introduction of multiple new B2B services. The web3 startup YAY Games has rebranded itself as YAY Network and has announced the completion of the process, and the launch of its new domain,

After a few months of restructuring their vision and team, the company has finalized its new business direction and strategic placement, shifting from the gamefi/play-to-earn exclusive model to fundraising and acceleration.

With the launch of several new business units, YAY Network is focusing on new B2B directions and sustainable revenue streams. The Marketing & Growth team will support new projects in growing and building their communities. The Advisory and business development team will provide advisory support on strategy, revenue generation, scalable token economics, and attracting Venture Capital firms and angel investors, as well as, connecting projects with other key market players and investors. With a focus on web2 and web3 the Lead Generation team will help businesses scale their B2B sales by automating their process and generating multiple potential clients per week.

The company has also made updates to its core product, the launchpad. Unlike its previous version, the new launchpad will be open to all types of tokens and NFTs. It will feature a brand-new user experience, google calendar integration, new whitelisting mechanics, additional benefits and rewards for staking YAY, a loyalty program, and increased due diligence requirements. The company expects to launch the first MVP by Q2 2023.

"I have never stopped believing in YAY," said Guilherme Jovanovic, "Even though everyone else was in disbelief and disagreement. I understand I've made mistakes, but I have learned from them. This was a big and expensive lesson, but we move on and keep building. I have never been so excited about our future and bullish on our new business model and technology."

About YAY Network YAY Network is a fundraising and accelerator platform for web3 businesses looking to scale their B2B sales. With its focus on B2B directions and building profitable revenue streams, the company offers a range of services including marketing & growth support, advisory & bizdev, and lead generation.

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